San Bernardino attorneys & Riverside lawyers directory
Lawyer Web Sites tricks to
Search Engine Promotion - - - Be sure to go overseas!
By Bob Schwartz, CRS, GRI ©2007 Promotions Unlimited all rights reserved.
This material is subject to copyright and any unauthorized use, copying or mirroring is prohibited
They call it the World Wide Net, so why just concentrate your firm’s search engine submissions on U.S. search engines?
The main reason to get your real estate website listed on the foreign websites is:
Good foreign search engine rankings will generate new clients!
If you are located in a major metropolitan area this could be very useful to your firm. Our top foreign search engine rankings have produced business such as, potential new immigrants, foreign nationals considering immigration, and a foreign couple whose son got arrested in San Diego and they needed to contact a local San Diego attorney to help.
Why heed my advice? Well, let’s add some real world credibility to back-up my advice. So how does our own main legal website rank on foreign search engines? We have many number one page placements. Below are just a few of our PAGE ONE foreign search engine rankings for the very competitive phrase Orange county attorneys on our Los Angeles-Orange County legal website site;
http://www.la-orange-county-lawyers-attorney-directory.com
AOL-UK - Sympatico (Canada – MSN-UK – MSN-France – MSN Germany
Google Mexico - Google UK - Google Germany - Google Japan
A good way to check for your website in the foreign search engines is to check the engines hyper-linked above. To reach top ranking on the foreign search engines is to first obtain top ranking on U.S. search engines.
For a starting point to see where your site stands, a report on your site’s current page one through page three search standings can help. Here you will find an example of such a detailed report:
http://www.websitetrafficbuilders.com/lawyer-website-search-engine-standings-report.htm
Running a report for your local competitor will not only enhance your reports usefulness but it will set a standard and goals to set for your site's success.
The second important report you should run is a link popularity report. Good quality incoming links are vital to top search engine ranking. Here again it is imperative to run this report against your local competitors. An example of such a detailed report can be viewed at:
http://www.websitetrafficbuilders.com/lawyer-website-link-report.htm
Investing in improving your law firm’s search engines standings could become the most cost effective career investment you make.
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